Today\'s deal creates certainty in uncertain times. It delivers stability and predictability, for citizens and businesses on both sides of the Atlantic. This is a deal between the two largest economies in the world. We trade USD 1.7 trillion per year. Together we are a market of 800 million people. And we are nearly 44% of global GDP. Just a few weeks after the NATO summit, this is the second building block, reaffirming the transatlantic partnership.
The US is paying 15% in US taxes on EU product. The EU isn’t paying the US a cent. It doesn’t cost the EU anything, except in lost sales because the US government is taking more money driving down demand.
On the other hand, this is pretty meaningless because Trump always chickens out, and this will chance in a month again.
While true in part, there will be a lot of firms that will take the hit in price increases themselves, at least partially, to remain competitive, reducing their profitability.