Yes, it is. I have no idea if the guy is telling the truth though, about being the guy responsible. Unfortunate that he shares a name with the Ubisoft executive.
EDIT: Alright, looking at the rest of his responses, he has got to just be a random guy, joking around, hahaha.
And in this future scenario, even if it isn’t all fridges that phone home, or you somehow manage to disable it on a fridge that does, I’m sure that’ll make your premium go up too. It’ll be advertised as a cost-saving measure - “Give us access to this data, and you premium will be less! (Until we see you buying something outside of your plan, in which case, you’ll have to pay more)”