“Reclaim” is still the term we use for that, even though just “claim” or “seize” might be more fitting. See also
homophobic slur
removed
which some LGBT+ people use in an almost tongue-in-cheek way to refer to themselves and each other, as a way to invert and defang the hostility with which it is used by bigots.
Yeah, that was news to me, I wasn’t sure if it was just my client. I’m not complaining - but I’ve been half-expecting an automatic ban!