This type of frictionless experience has the potential to spark a new movement in how people shop online – one that moves away from search engines like Google and e-commerce platforms like Amazon toward conversational agents with curated recommendations, comparisons, and easy checkout experiences.
…for now. Remember the free open promise of the 1990s/2000s internet? This will get enshittified the same way, but faster. Once OpenAI corners it, I confidently promise they will jack prices wayyy up and monopolize it just like any other corpo.