Delta has a long-term strategy to boost its profitability by moving away from set fares and toward individualized pricing using AI. The pilot program, which uses AI for 3% of fares, has so far been “amazingly favorable,” the airline said. Privacy advocates fear this will lead to price-gouging, with one consumer advocate comparing the tactic to “hacking our brains.”

  • Tire@lemmy.ml
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    5 hours ago

    This is AMERICA we have the FREEDOM to pick one of 2 -3 companies that will take advantage of us and keep us in poverty 🦅